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Misha's Dairy Quark Cheese in Charcuterie Board

Misha’s Dairy

Creative Direction: This client was initially unsure of how they wanted to visually represent the brand, so I proposed a style that let the product shine. Because the product—a fresh cheese called quark—is pure and white, the lighting and styling were bright and natural. I designed a series of photos to show how versatile the product is, and incorporated pops of red in the props—the model’s nail polish, the ice cream scoop—to tie into the red logo. And our team developed custom recipes to accompany the photos.

Crew: Prop Stylist, Food Stylist, Recipe Developer, Photo Assistant

Misha's Dairy

Evi Abeler January 21, 2017
Misha's Dairy Vanilla Bean Coconut Quark Cheese Spread
Misha's Dairy Quark Cheese Spread on Toast with Pistachios and Honey
Variety of Misha's Dairy New American Quark Cheese Spreads
Misha's Dairy Vanilla Bean Ice Cream
Misha's Dairy1449.jpg

Behind the scenes…

Behind The Scenes Misha's Dairy Photoshoot
Evi Abeler on Set for Misha's Dairy Shoot
In Advertising Tags cheese, cheese pairings
← TMI TradingBubbe and Me in the Kitchen →
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Evi Abeler is a New York City-based photographer and director focusing on food + beverage, product, and lifestyle imagery. Hailing from a tiny village in northern Germany, Evi brings every aspect of her rural farm-to-table upbringing to her work, from a collaborative, hands-on, no-drama approach to a passion for mindful living. She partners with crazed ad agencies, award-winning publishers, and brands who need a creative and down-to-earth photographer. Drawing on her extensive photo shoot experience, she also provides photo coaching and is available for speaking engagements. Evi is profoundly grateful whenever she gets to work with mission-driven brands that make the world a better place.